Eligella Summer Games – an exclusive game show, held in an impressive villa, where 15 well-known influencers and streamers compete against each other in sporting challenges and quiz-games. After the Eligella Xmas Cup and the Real Life Eligella Cup, the Eligella Summer Games were our third event with our client Elias Nerlich. It was Eli’s 1,000,000 Twitch Follower Special and we duly staged this milestone. With 197,000 live views, Germany’s #1 streamer and the most successful sports content creator in the German-speaking world once again broke records As management, we have once again shown how brands can optimally address the young target group through good entertainment and thus sustainably connect with them.